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Low-top Nike Dunks brought a new aesthetic to the sneaker world in the 1980s. The brand gave its skateboarding clientele — who had been chopping off the top of the brand's Jordan sneakers ...
Consumers started to collect, trade and resell sneakers in the 1970s, and the sneakerhead subculture came to prominence in New York City during the 1980s. Sneakers such as the Adidas Superstar and Puma Suede were popularized by b-boys and hip-hop artists, [4] and Nike's Air Jordan line revolutionized the industry with its marketing linked to superstar basketball player Michael Jordan.
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The influence of sneakers in pop culture cannot be overstated, according to “sneakerheads.” (Sneaker Freaker) (Ant Tran) Sneaker collecting is more than a trend.
GOAT is an American online platform offering sneakers, streetwear, luxury apparel and accessories through the primary and resale markets. Founded in 2015, GOAT has 50 million members and over 1,000,000 sellers across 170 countries on its platform.
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