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Cultural communication is the practice and study of how different cultures communicate within their community by verbal and nonverbal means. [1] Cultural communication can also be referred to as intercultural communication and cross-cultural communication .
However, the concept may also apply to corporations, professions, and other cultural groups, as well as to settings such as online and offline communication. [3] High-context cultures often exhibit less-direct verbal and nonverbal communication, utilizing small communication gestures and reading more meaning into these less-direct messages. [4]
Nonverbal communication is pivotal for collaborative participation in shared activities, as children from indigenous American communities will learn how to interact using nonverbal communication by intently observing adults. [61] Nonverbal communication allows for continuous keen observation and signals to the learner when participation is needed.
Communication is something that no one can escape and it comes in many forms. Whenever a person from one culture sends a message to be processed from a different culture, intercultural communication is present. [5] It is important to recognize when it happens to able to make wise decisions as to how the communication takes place.
Intercultural communication is a discipline that studies communication across different cultures and social groups, or how culture affects communication.It describes the wide range of communication processes and problems that naturally appear within an organization or social context made up of individuals from different religious, social, ethnic, and educational backgrounds.
The study of cross-cultural communication is a global research area. As a result, cultural differences in the study of cross-cultural communication can already be found. For example, cross-cultural communication is generally considered part of communication studies in the US, but is emerging as a sub-field of applied linguistics in the UK.
Further, intercultural competence suggests the ability of an individual to adapt verbal as well as nonverbal messages to various cultural contexts. [2] Finally, intercultural communication refers to the exchange of verbal and nonverbal messages between two or more interlocutors from dissimilar cultures or co-cultures.
Communication between cultures may occur through verbal communication or nonverbal communication. Culture influences verbal communication in a variety of ways, particularly by imposing language barriers. [84] Each individual has their own languages, beliefs and values that must be considered. [68]