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Sustainable yield is the amount of a resource that humans can harvest without over-harvesting or damaging a potentially renewable resource. [1]In more formal terms, the sustainable yield of natural capital is the ecological yield that can be extracted without reducing the base of capital itself, i.e. the surplus required to maintain ecosystem services at the same or increasing level over time. [2]
The maximum sustainable yield is usually higher than the optimum sustainable yield and maximum economic yield. MSY is extensively used for fisheries management . Unlike the logistic ( Schaefer ) model, [ 1 ] MSY has been refined in most modern fisheries models and occurs at around 30% of the unexploited population size.
In environmental science, optimum sustainable yield is the largest economical yield of a renewable resource achievable over a long time period without decreasing the ability of the population or its environment to support the continuation of this level of yield, and enables an ecosystem to have a high aesthetic value.
Ecological yield is the harvestable population growth of an ecosystem. It is most commonly measured in forestry : sustainable forestry is defined as that which does not harvest more wood in a year than has grown in that year, within a given patch of forest .
Advertisements in daily newspapers whose readers are educated and interested in sustainability issues, as well as in magazines promoting a sustainable lifestyle contribute to raise consumers' interest in sustainable products and services. Posters on the other hand are often used for social marketing campaigns. [24]
Green marketing is the marketing of products that are presumed to be environmentally safe. It incorporates a broad range of activities, including product modification, changes to the production process, sustainable packaging, as well as modifying advertising. Yet defining green marketing is not a simple task.
Stocks have largely been held back by rising bond yields. But one strategist sees a key potential turning point around 5.25% on the 10-year Treasury yield.
The following outline is provided as an overview of and topical guide to sustainability: . Sustainability – capacity to endure. For humans, sustainability is the long-term maintenance of well being, which has environmental, economic, and social dimensions, and encompasses the concept of stewardship and responsible resource management.