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Yellowpages.com is a United States–based web site operated by Thryv that provides listings for local businesses. In 2013, it was re-branded as YP.com or simply "YP". It currently offers a broad range of marketing tools including online presence, local search, display ads and direct marketing.
The Yellow Pages product was the brain child of the co-owner brothers of the company, Peter and John Richards. Many RBOCS (Regional Bell Operating Companies) would follow. Banana Pages eventually became YPI (Yellow Pages on the Internet, Inc) which was sold to InfoSpace.com and became their Yellow Pages offering to cobrands.
Some yellow pages publishers focus on a particular demographic (e.g. Christian yellow pages or business pages). Yellow pages directories are usually published annually and distributed for free to all residences and businesses within a given coverage area. The majority of listings are plain and in small black text.
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YellowPagesDirectory.com is an online search engine and telephone directory.They encompass yellow (business) and residential (white) pages and currently feature over 28.5 million business listings throughout the United States. [1]
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