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In the 1970s, girls and boys could wear similar styles of clothes. Feminine frills were not fashionable. This boy wears a blue shirt and shorts. This girl wears a pink shirt and jeans. Gender-specific colors emerged in the middle of the 20th century. [6] Clothing was expensive, and white clothes could be bleached when they became dirty. [6]
A person wearing clothing from Alice and the Pirates in 2007. In 2004, Baby, the Stars Shine Bright launched Alice and the Pirates, a sub-brand dedicated to gothic and punk styles. [1] The name is inspired by Alice in Wonderland and Vivienne Westwood's 1981 Pirate Collection. [1] Mai Takita was hired as the brand's designer in 2006. [13]
Guess also created a lower priced collection sold exclusively through its outlet locations, and introduced its first brand extension, the upscale female line of clothing and accessories, named Marciano. [7] Guess continued its Guess Kids clothing line in the early 21st century. In 2006, it began promoting the line through its factory retail stores.
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Kickers is a youth brand created in 1970 in France that produces a wide range of footwear and clothing. Kickers was bought in 2007 by the Royer group. Kickers are primarily popular amongst British school children, with Kickers 'Lo' style shoes being a popular choice of school shoes for British boys attending secondary school.
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