Search results
Results from the WOW.Com Content Network
Congestion at a market in Abidjan A typical market in Africa. Efforts to develop agricultural marketing have, particularly in developing countries, intended to concentrate on a number of areas, specifically infrastructure development; information provision; training of farmers and traders in marketing and post-harvest issues; and support to the development of an appropriate policy environment.
Agricultural economics is an applied field of economics concerned with the application of economic theory in optimizing the production and distribution of food and fiber products. Agricultural economics began as a branch of economics that specifically dealt with land usage. It focused on maximizing the crop yield while maintaining a good soil ...
The FAO-ITU E-agriculture Strategy Guide [30] was developed by the Food and Agriculture Organization and the International Telecommunication Union (ITU) with support from partners including the Technical Centre for Agricultural and Rural Cooperation (CTA) as a framework for countries in developing their national e-agriculture strategy/masterplan.
Market information systems (otherwise known as market intelligence systems, market information services, or MIS, and not to be confused with management information systems) are information systems used in gathering, analyzing and disseminating information about prices and other information relevant to farmers, animal rearers, traders, processors and others involved in handling agricultural ...
The Agricultural Market Information System (AMIS) is an inter-agency platform to enhance food market transparency and encourage international policy coordination in times of crisis. It was established at the request of the Group of Twenty (G20) in 2011.
Agribusiness is the industry, enterprises, and the field of study [1] of value chains in agriculture [2] and in the bio-economy, [3] in which case it is also called bio-business [4] [5] or bio-enterprise.
An agricultural value chain is the integrated range of goods and services (value chain) necessary for an agricultural product to move from the producer to the final consumer. The concept has been used since the beginning of the millennium, primarily by those working in agricultural development in developing countries , although there is no ...
A marketing mix framework focuses on delivering the right product, at the right price, using the right promotion strategy, choosing an appropriate distribution channel, and fostering long-term relationships with customers. Traditional literature in the field focused on 4P's (Product, Price, Place, and Promotion) as the drivers of marketing.