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2. Total revenue - Wikipedia

   en.wikipedia.org/wiki/Total_revenue

   The changes in total revenue are based on the price elasticity of demand, and there are general rules for them: [2] Price and total revenue have a positive relationship when demand is inelastic (price elasticity < 1), which means that when price increases, total revenue will increase too.

3. Gross margin - Wikipedia

   en.wikipedia.org/wiki/Gross_margin

   If margin is 30%, then 30% of the total of sales is the profit. If markup is 30%, the percentage of daily sales that are profit will not be the same percentage. Some retailers use markups because it is easier to calculate a sales price from a cost. If markup is 40%, then sales price will be 40% more than the cost of the item.

4. Sales (accounting) - Wikipedia

   en.wikipedia.org/wiki/Sales_(accounting)

   Gross sales are the sum of all sales during a time period. Net sales are gross sales minus sales returns, sales allowances, and sales discounts. Gross sales do not normally appear on an income statement. The sales figures reported on an income statement are net sales. [4] sales returns are refunds to customers for returned merchandise / credit ...

5. Revenue - Wikipedia

   en.wikipedia.org/wiki/Revenue

   In accounting, revenue is the total amount of income generated by the sale of goods and services related to the primary operations of the business. [1] Commercial revenue may also be referred to as sales or as turnover. Some companies receive revenue from interest, royalties, or other fees. [2] "

6. Profit margin - Wikipedia

   en.wikipedia.org/wiki/Profit_margin

   If the revenue is the same as the cost, profit percentage is 0%. The result above or below 100% can be calculated as the percentage of return on investment. In this example, the return on investment is a multiple of 1.5 of the investment, corresponding to a 150% gain.

7. Revenue management - Wikipedia

   en.wikipedia.org/wiki/Revenue_management

   Revenue management (RM) is a discipline to maximize profit by optimizing rate (ADR) and occupancy (Occ). In its day to day application the maximization of Revenue per Available Room (RevPAR) is paramount. It is seen by some as synonymous with yield management.

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9. Total revenue test - Wikipedia

   en.wikipedia.org/wiki/Total_revenue_test

   Total revenue, the product price times the quantity of the product demanded, can be represented at an initial point by a rectangle with corners at the following four points on the demand graph: price (P 1), quantity demanded (Q 1), point A on the demand curve, and the origin (the intersection of the price axis and the quantity axis).