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  2. Business and management research - Wikipedia

    en.wikipedia.org/wiki/Business_and_management...

    Business and management research is a systematic inquiry that helps to solve business problems and contributes to management knowledge. It Is an applied research. Four factors (Easterby-Smith, 2008) combine to make business and management a distinctive focus for research : Transdiscipline approach

  3. Proposal (business) - Wikipedia

    en.wikipedia.org/wiki/Proposal_(business)

    Business proposals are often a key step in a complex sales process, where a buyer considers more than price in a purchase. [1] A proposal puts the buyer's requirements in a context that favors the seller's products and services, and educates the buyer about the seller's capability to satisfy their needs. [2]

  4. Outline (list) - Wikipedia

    en.wikipedia.org/wiki/Outline_(list)

    An alphanumeric outline includes a prefix at the beginning of each topic as a reference aid. The prefix is in the form of Roman numerals for the top level, upper-case letters (in the alphabet of the language being used) for the next level, Arabic numerals for the next level, and then lowercase letters for the next level.

  5. Situation analysis - Wikipedia

    en.wikipedia.org/wiki/Situation_analysis

    In marketing, a marketing plan is created to guide businesses on how to communicate the benefits of their products to the needs of potential customer. The situation analysis is the second step in the marketing plan and is a critical step in establishing a long term relationship with customers.

  6. Proposal theme statement - Wikipedia

    en.wikipedia.org/wiki/Proposal_theme_statement

    A proposal theme statement is a technique used in a business proposal to call attention to benefits offered by the vendor to the customer. The concise benefit statement normally precedes discussion of any section of the proposal where the vendor thinks the proposal contains a significant advantage to the prospective customer.

  7. Business plan - Wikipedia

    en.wikipedia.org/wiki/Business_plan

    For-profit business plans typically focus on financial goals, such as profit or creation of wealth. Non-profit, as well as government agency business plans tend to focus on the "organizational mission" which is the basis for their governmental status or their non-profit, tax-exempt status, respectively—although non-profits may also focus on ...

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  9. Strategic leadership - Wikipedia

    en.wikipedia.org/wiki/Strategic_Leadership

    They are involved in situations and contexts characteristic of day-to-day activities and are concerned with and more comfortable in functional areas of responsibilities. In contrast, visionary leadership is future-oriented and concerned with risk-taking and visionary leaders are not dependent on their organizations for their sense of who they are.

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