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ChWDC 1] Kamen's firm quickly monetized Mickey Mouse's image, providing a much-needed line of cash to the struggling Disney firm through its Walt Disney Enterprises division. The following year, Kamen's firm developed the Mickey Mouse watch, which was produced by Ingersoll-Waterbury and soon became the bestselling watch in the United States.
In 1934, Disney's licensing expanded to hand-crank toy projectors, [ChWDC 9] diamond-studded Mickey Mouse pins, Mickey Mouse toffee in England [ChWDC 10] and a Lionel wind-up train toy, [ChWDC 11] while a patent is received for Ingersoll-Waterbury Clock Company's Mickey Mouse watch. [ChWDC 12] More companies licensed the Mickey Mouse image.
They reached a license agreement with Walt Disney in 1930 to produce the famous Mickey Mouse watches and clocks under the Ingersoll brand name. They introduced the Mickey Mouse timepieces to the public at the Chicago World's Fair in June 1933, and they quickly became the company's first million-dollar line, saving it from financial disaster ...
These watches were made until the late 1920s, after the American parent company had collapsed. Ingersoll bought the Trenton Watch Company in 1908, and the bankrupt New England Watch Company in Waterbury, Connecticut, for $76,000 on November 25, 1914. [2] By 1916, the company was producing 16,000 watches per day in 10 models.
Mickey Mouse watches have been sold by other companies and designers throughout the years, including Timex, Elgin, Helbros, Bradley, Lorus, and Gérald Genta. [119] The fictional character Robert Langdon from Dan Brown's novels was said to wear a Mickey Mouse watch as a reminder "to stay young at heart." [120]
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914 Williams Ave, Columbus, OH · Directions · (614) 545-3190