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Search engine optimization (SEO) is the process of improving the quality and quantity of website traffic to a website or a web page from search engines. [ 1 ] [ 2 ] SEO targets unpaid search traffic (usually referred to as " organic " results) rather than direct traffic, referral traffic, social media traffic, or paid traffic .
Website builders are tools that typically allow the construction of websites without manual code editing. They fall into two categories: Online proprietary tools provided by web hosting service companies. These are typically intended for service users to build their own website.
WYSIWYM (what you see is what you mean) is an alternative paradigm to WYSIWYG, in which the focus is on the semantic structure of the document rather than on the presentation. These editors produce more logically structured markup than is typical of WYSIWYG editors, while retaining the advantage in ease of use over hand-coding using a text editor.
Although the website owner may make updates periodically, it is a manual process to edit the text, photos, and other content and may require basic website design skills and software. Simple forms or marketing examples of websites, such as a classic website, a five-page website or a brochure website are often static websites, because they ...
Office Open XML (OOXML) format was introduced with Microsoft Office 2007 and became the default format of Microsoft Word ever since. Pertaining file extensions include:.docx – Word document.docm – Word macro-enabled document; same as docx, but may contain macros and scripts.dotx – Word template.dotm – Word macro-enabled template; same ...
Computable Document Format - used for interactive technical documents. ConTeXt – a modular, structured formatting language based on TeX. Darwin Information Typing Architecture (DITA) - modular open free format for technical and specialized documents. DocBook – format for technical (but not only) manuals and documentation.
In this environment there was very little distinction between text editors and word processors. These applications typically used an arbitrary markup language to define the codes/tags. Each program had its own special way to format a document, and it was a difficult and time-consuming process to change from one word processor to another.
PalmDoc — handheld document format.pages for Pages; PDF — Open standard for document exchange. ISO standards include PDF/X (eXchange), PDF/A (Archive), PDF/E (Engineering), ISO 32000 (PDF), PDF/UA (Accessibility) and PDF/VT (Variable data and transactional printing). PDF is readable on almost every platform with free or open source readers.