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White Pages Australia is a formerly government-owned and now-privatised directory of contact information for people and business entities within Australia.Originally only in the form of a print book delivered to all households for several decades, it now also exists online.
A "white pages" telephone directory. A telephone directory, commonly called a telephone book, telephone address book, phonebook, or the white and yellow pages, is a listing of telephone subscribers in a geographical area or subscribers to services provided by the organization that publishes the directory. Its purpose is to allow the telephone ...
In 2001, a legal case Telstra Corporation Ltd v Desktop Marketing Systems Pty Ltd was heard in the Australian Federal Court. [2] [3] gave Telstra, the predominant carrier within Australia and the maintainer of the publicly accessible White Pages (residential) and Yellow Pages (commercial) directories, copyright over the content of these ...
This made "yellow pages" one of the most searched-for things on the Internet in 2011. The Yellow Pages Association said in February 2011 that 75 percent of adults in the United States still used print yellow pages and that for every $1 in investment, businesses returned $15. [15] IYP offers listings differently from standard search engines.
The White Pages directory are no longer bounded in a single-volume, later as White Pages - Business Listings and White Pages - Residential Listings (Central Singapore, East Singapore, North Singapore, North-East Singapore and West Singapore) 2009: As Global Yellow Pages, as Yellow Pages - Business, Yellow Pages - Consumer and Yellow Pages® Hotel.
Thryv (formerly Sensis) is an Australian platforms and marketing services company that owns the Yellow Pages and White Pages, as well as a variety of other websites and publications in Australia. Prior to the sale of 70% of the Sensis business to American private equity firm Platinum Equity in March 2014, Sensis was Telstra's wholly owned ...
Yellowpages.com is a United States–based web site operated by Thryv that provides listings for local businesses. In 2013, it was re-branded as YP.com or simply "YP". It currently offers a broad range of marketing tools including online presence, local search, display ads and direct marketing.
The Yellow Pages product was the brain child of the co-owner brothers of the company, Peter and John Richards. Many RBOCS (Regional Bell Operating Companies) would follow. Banana Pages eventually became YPI (Yellow Pages on the Internet, Inc) which was sold to InfoSpace.com and became their Yellow Pages offering to cobrands.