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  2. Marginal revenue - Wikipedia

    en.wikipedia.org/wiki/Marginal_revenue

    The marginal revenue curve is affected by the same factors as the demand curve – changes in income, changes in the prices of complements and substitutes, changes in populations, etc. [15] These factors can cause the MR curve to shift and rotate. [16] Marginal revenue curve differs under perfect competition and imperfect competition (monopoly ...

  3. Littlewood's rule - Wikipedia

    en.wikipedia.org/wiki/Littlewood's_rule

    Littlewood suggests closing down class 2 when the certain revenue from selling another low fare seat is exceeded by the expected revenue of selling the same seat at the higher fare. [2] In formula form this means: accept demand for class 2 as long as: ⁡ (>) where

  4. Cost-plus pricing - Wikipedia

    en.wikipedia.org/wiki/Cost-plus_pricing

    MR = marginal revenue P = price (dP / dQ) = the derivative of price with respect to quantity. Q = quantity. Since we know that a profit maximizer sets quantity at the point that marginal revenue is equal to marginal cost (MR = MC), the formula can be written as: MC = P + ((dP / dQ) * Q) Dividing by P and rearranging yields: MC / P = 1 +((dP ...

  5. Managerial economics - Wikipedia

    en.wikipedia.org/wiki/Managerial_economics

    The price elasticity is important for managerial economics as it aids in the optimization of marginal revenue of firms. [25] Marginal analysis; In economics, marginal refers to the change in revenue and cost by producing one extra unit of output. Both the marginal cost and marginal revenue are extremely important in economics as a firm's profit ...

  6. Gross margin - Wikipedia

    en.wikipedia.org/wiki/Gross_margin

    In accounting, the gross margin refers to sales minus cost of goods sold. It is not necessarily profit as other expenses such as sales, administrative, and financial costs must be deducted. And it means companies are reducing their cost of production or passing their cost to customers.

  7. Profit maximization - Wikipedia

    en.wikipedia.org/wiki/Profit_maximization

    Marginal cost and marginal revenue, depending on whether the calculus approach is taken or not, are defined as either the change in cost or revenue as each additional unit is produced or the derivative of cost or revenue with respect to the quantity of output. For instance, taking the first definition, if it costs a firm $400 to produce 5 units ...

  8. Shutdown (economics) - Wikipedia

    en.wikipedia.org/wiki/Shutdown_(economics)

    The goal of a firm is to maximize profits or minimize losses. The firm can achieve this goal by following two rules. First, the firm should operate, if at all, at the level of output where marginal revenue equals marginal cost. Second, the firm should shut down rather than operate if it can reduce losses by doing so. [1] [2]

  9. Inverse demand function - Wikipedia

    en.wikipedia.org/wiki/Inverse_demand_function

    The marginal revenue function has twice the slope of the inverse demand function. [9] The marginal revenue function is below the inverse demand function at every positive quantity. [10] The inverse demand function can be used to derive the total and marginal revenue functions. Total revenue equals price, P, times quantity, Q, or TR = P×Q.