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  2. Google PageSpeed Tools - Wikipedia

    en.wikipedia.org/wiki/Google_PageSpeed_Tools

    Google PageSpeed is a family of tools by Google, Inc. [1] designed to help optimize website performance. [2] It was introduced at a Developer Conference in 2010. [3] [4] There are four main components of PageSpeed family tools: PageSpeed Module (consisting of mod PageSpeed [5] for the Apache HTTP Server and NGX PageSpeed [6] for the Nginx) [7 ...

  3. Google Search Console - Wikipedia

    en.wikipedia.org/wiki/Google_Search_Console

    Google Search Console Insights, introduced in 2021, is an analytical feature of Google Search Console. It combines data from Google Search Console and Google Analytics , to provide webmasters and content creators with insights into the performance of their content across Google's services.

  4. Website monitoring - Wikipedia

    en.wikipedia.org/wiki/Website_monitoring

    Website monitoring also helps benchmark the website against the performance of a competitor to help determine how well a site is performing. Website speed is also used as a metric for search engine rankings. [2] Website monitoring can be used to hold web hosting providers accountable for their service-level agreements. Most web hosts offer a 99 ...

  5. Google Analytics - Wikipedia

    en.wikipedia.org/wiki/Google_Analytics

    Google Analytics includes Google Website Optimizer, re-branded as Google Analytics Content Experiments. [16] [17] Google Analytics' Cohort analysis helps in understanding the behavior of component groups of users apart from your user population. It is beneficial to marketers and analysts for the successful implementation of a marketing strategy.

  6. Speedtest.net - Wikipedia

    en.wikipedia.org/wiki/Speedtest.net

    Speedtest.net, also known as Speedtest by Ookla, is a web service that provides free analysis of Internet access performance metrics, such as connection data rate and latency. It is the flagship product of Ookla, a web testing and network diagnostics company founded in 2006, and based in Seattle, Washington , United States .

  7. Web performance - Wikipedia

    en.wikipedia.org/wiki/Web_performance

    Web performance optimization (WPO), or website optimization is the field of knowledge about increasing web performance. Faster website download speeds have been shown to increase visitor retention and loyalty [ 1 ] [ 2 ] and user satisfaction, especially for users with slow internet connections and those on mobile devices . [ 3 ]

  8. Website audit - Wikipedia

    en.wikipedia.org/wiki/Website_audit

    Website audit is a full analysis of all the factors that affect a website's visibility in search engines. This standard method gives a complete insight into any website, overall traffic, and individual pages. Website audit is completed solely for marketing purposes. The goal is to detect weak points in campaigns that affect web performance. [1]

  9. Search engine optimization - Wikipedia

    en.wikipedia.org/wiki/Search_engine_optimization

    Search engine optimization (SEO) is the process of improving the quality and quantity of website traffic to a website or a web page from search engines. [1] [2] SEO targets unpaid search traffic (usually referred to as "organic" results) rather than direct traffic, referral traffic, social media traffic, or paid traffic.

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