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Khaadi (Urdu: کھادی; pronounced [kʰaːd̪iː]) is a Pakistani fashion and lifestyle brand, founded in December 1998. Its headquarters are located in Karachi . As of 2015, it operates 46 stores in 17 cities across Pakistan and 17 stores across the United Kingdom and the GCC.
A blue khadi kurta.. Khadi (pronounced, Khādī), derived from khaddar, [1] [2] [3] is a hand-spun and woven natural fibre cloth promoted by Mahatma Gandhi as swadeshi (self-sufficiency) for the freedom struggle of the Indian subcontinent, and the term is used throughout India, Pakistan and Bangladesh.
Shamoon Sultan is a Pakistani businessman. He is the founder and chief executive officer of Khaadi, a fashion retail company.He has received numerous industry accolades, including the Lux Style Awards for High Street Band three times, and the Achievement in Fashion Design – Prèt – Prêt award.
Khadi and Village Industries Commission holds the exclusive rights to use the trademark "Khadi" and "Khadi India". The National Internet Exchange of India Domain Dispute Policy (INDRP) Arbitration Tribunal in New Delhi rejected the contention of a private entity that "Khadi" is a generic word.
The group dates back to pre-Partition India. Founded by a Memon family, Gul Ahmed began trading in textiles in the early 20th century. [1]In 1953, the group decided to enter the field of manufacturing under the name Gul Ahmed Textile Mills Limited, and was incorporated as a privately limited company.
Popular 1930s poster depicting Gandhi using a charkha to spin cotton and weave cloth, captioned "Concentrate on Charkha and Swadeshi". The Swadeshi movement was a self-sufficiency movement that was part of the Indian independence movement and contributed to the development of Indian nationalism. [1]
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