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In response, Juul renamed some flavors—"cool cucumber" to "cucumber", "crème brûlée" to "creme", and "classic menthol" to "menthol"—saying that it "heard the criticism" and "responded by simplifying the names and losing the descriptors." [15] In November 2018, Juul discontinued all flavored pods to prevent the increase in teen usage. [103]
A new analysis from researchers at Harvard T.H. Chan School of Public Health has uncovered a microbial toxin in Juul pods that has the potential to cause serious longterm lung damage.
The company's new menthol-flavored pods have a nicotine concentration of 18 mg/mL and are Juul's latest premarket tobacco product application to. Juul's e-cigarettes were briefly banned in the U.S ...
Juul still sells pods and e-cigarette devices online and in retail outlets. While the company rose to fame with flavored pods, the only flavors it currently sells are tobacco and menthol.
An 18-year-old patient reported using a Juul device with mint flavored pods in the days leading to episodes of pneumothorax in January 2019. [237] In sampling multiple e-cigarette delivery systems, a 2019 study found Juul pods were the only product to demonstrate in vitro cytotoxicity from both nicotine and flavor chemical content, in ...
The leading seller in the e-cigarette market in the US is the Juul e-cigarette, [378] which was introduced in June 2015. [379] As of August 2018, Juul accounts for over 72% of the US e-cigarette market monitored by Nielsen, and its closest competitor—RJ Reynolds' Vuse—makes up less than 10% of the market. [380]
Juul is the leader in the US pod market with 49.6% of the market share. Researchers recently conducted a study that revealed that 63% of participants who have used a Juul (popular pod brand) were not aware that nicotine was present in the product. Literature suggests that the use of pods may be the stepping stone to smoking. [5]
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