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Fields may include brand management, [1] digital marketing, [2] integrated marketing communication, [3] marketing analytics and research, marketing strategy, pricing strategy and many others. The key difference between the MS Marketing degree and the Master of Business Administration (MBA) degree is the required number of marketing courses in ...
ESIC's prestigious master's degree in Marketing and Sales Management (GESCO), has continuously been ranked as 1st in Spain in the Marketing category by El Mundo newspaper. The school also organises every year one of the most important Marketing & Management conferences in Spain, called 'Hoy es Marketing', with around 33000 attendees. [1]
The Rome Business School was founded in 2011 in Rome, Italy by Antonio Ragusa and its campus is located in Via Giuseppe Montanelli, 5, Rome. The school launched its activities by offering training and post-graduate Master courses in the field of marketing and other managerial competencies such as Human Resources.
Digital marketing is the component of marketing that uses the Internet and online-based digital technologies such as desktop computers, mobile phones, and other digital media and platforms to promote products and services. [2] [3] It has significantly transformed the way brands and businesses utilize technology for marketing since the 1990s and ...
The IMM Graduate School offers degrees, diplomas and certificates in marketing, marketing management and supply chain management. [ 2 ] The school provides most of its teaching through distance learning , but students can supplement their distanced learning by receiving academic support at one of their Student Support Centres throughout ...
More broadly, marketing managers work to design and improve the effectiveness of core marketing processes, such as new product development, brand management, marketing communications, and pricing. Marketers may employ the tools of business process re-engineering to ensure these processes are properly designed, and use a variety of process ...
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