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Mystery shopping organizations advise that their research should only be used for employee incentive programs and that punishment or firing is an inappropriate use of mystery-shopper data. However, stories of employees being fired as a direct result of negative mystery shopper feedback are not uncommon. [7]
The Mystery Shopping Providers Association (MSPA) is a trade organization that offers resources for secret shopping companies and guidelines for individuals who are interested in this type of work ...
A mystery shopper is a person hired by a retailer or marketing research company to shop at one or several locations and report back on the overall customer experience.
Mystery Diners is an American reality television series that aired on the Food Network from May 20, 2012, to April 27, 2016. The series is hosted by Charles Stiles, the owner of California-based Business Evaluation Services and Mystery Shopper Services.
Michael Bare, the company president, is the co-founder and a board member of the Mystery Shopping Providers Association. This national organization works to combat fraud in the mystery shopping industry and promote a Code of Professional Standards and Ethics for the anonymous shopping audit industry.
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