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In 2013 and 2014, most of the popular CRM products were linked to business intelligence systems and communication software to improve corporate communication and end-users' experience. The leading trend is to replace standardized CRM solutions with industry-specific ones, or to make them customizable enough to meet the needs of every business. [16]
When communication is thorough, accurate, and timely, the organization tends to be vibrant and effective. [3] Communication is central to the entire management process for four primary reasons: Communication is a linking process of management. Communication is the primary means by which people obtain and exchange information.
The creative use of computerized communication networks and large-scale databases can support this mode of knowledge conversion: explicit knowledge is collected from inside or outside the organization and then combined, edited, or processed to form new knowledge. The new explicit knowledge is then disseminated among the members of the organization.
Organizational intelligence embraces both knowledge management and organizational learning, as it is the application of knowledge management concepts to a business environment, additionally including learning mechanisms, comprehension models, and business value network models, such as the balanced scorecard concept. Organizational intelligence ...
Business intelligence (BI) consists of strategies, methodologies, and technologies used by enterprises for data analysis and management of business information. [1] Common functions of BI technologies include reporting, online analytical processing, analytics, dashboard development, data mining, process mining, complex event processing, business performance management, benchmarking, text ...
Customer dynamics is an emerging theory on customer-business relationships that describes the ongoing interchange of information and transactions between customers and organizations. These exchanges occur over a wide range of communication channels, such as phone, email, Web and text, including those outside of organizational control like ...
The field traces its lineage through business information, business communication, and early mass communication studies published in the 1930s through the 1950s. Until then, organizational communication as a discipline consisted of a few professors within speech departments who had a particular interest in speaking and writing in business settings.
As communication accommodation theory explains "the cognitions and motivations that underlie interactants' communication" with context and identity salience, [48] it is feasible to apply it to new media related settings. Early studies have investigated possible accommodative tendencies of librarians when faced with cyberlanguage use by the ...