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That same year, a lower-alcohol version, Stella Artois 4%, was introduced in the UK market. [12] [13] In 2011, a cider, Stella Artois Cidre, was launched. In 2020, AB InBev reduced the alcohol content of their beers for the UK market, from 4.8% to 4.6%. The original UK strength of Stella Artois was 5.2% and 4.8% from 2008 until 2020. [4]
Stella Artois is a Belgian pilsner lager of between 4.8 and 5.2% ABV which was first brewed by Brouwerij Artois (the Artois Brewery) in Leuven, Belgium, in 1926. Since 2008, a 4% ABV version is sold in Britain, Ireland, Canada and New Zealand.
It has been brewed since 1876. Its bottles and caps used to display a characteristic golden star on white ground. Now the star on the cans is on a red background. Voll-Damm imitates a German-style Märzen beer. It has more body and a higher alcohol content than Estrella. Its dark-green coloured labels display writing in the Gothic script.
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Stella Artois, originating in Belgium, is distributed globally. The Pilsnerbeer is which is popularly called " pintje " (in Flemish, from English "pint" but in volume only 1/2 pint) or " choppe " (in French) in Belgium, was the basis of the " fluitjesbier " distributed during the German occupation in WWII and under rationing.
The other type, alcoholic sidra, is a sparkling cider typically sold in Champagne-style bottles with an alcohol content comparable to beer. Sidra was, due to the expense of imported champagne, sometimes used as a substitute for New Year's Eve toasts in Mexico, as it is also a sweet, fruity drink. However, now the practice is to drink cider on ...
Estrella Damm (Spanish pronunciation: [esˈtɾeʎa ˈdam]) is a lager beer brewed in Barcelona, Spain.It has existed since 1876, when August Küntzmann Damm founded his brewery in Barcelona, and is the flagship beer of S.A. Damm, a prominent brewery in the city.
Reassuringly Expensive was the advertising slogan for Stella Artois in the United Kingdom from 1982 until 2007. The 1990s UK television advertising campaigns became known for their distinctive style of imitating European cinema and their leitmotif taken from the score of Jean de Florette, inspired, in turn, by Giuseppe Verdi's La forza del destino.