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A case study is an in-depth, detailed examination of a particular case (or cases) within a real-world context. [1] [2] For example, case studies in medicine may focus on an individual patient or ailment; case studies in business might cover a particular firm's strategy or a broader market; similarly, case studies in politics can range from a narrow happening over time like the operations of a ...
A business case captures the reasoning for initiating a project or task. [1] Many projects, but not all, are initiated by using a business case. [2] It is often presented in a well-structured written document, [3] but may also come in the form of a short verbal agreement or presentation.
In a case competition, participants strive to develop the best solution to a business or education-related case study within an allocated time frame, typically with teams of two or more individuals pitted against each other in a head-to-head or broader relative ranking.
A decision-forcing case is also a kind of case study. That is, it is an examination of an incident that took place at some time in the past. However, in contrast to a retrospective case study, which provides a complete description of the events in question, a decision-forcing case is based upon an "interrupted narrative."
Business analysis is a professional discipline [1] focused on identifying business needs and determining solutions to business problems. [2] Solutions may include a software-systems development component, process improvements, or organizational changes, and may involve extensive analysis, strategic planning and policy development.
A case interview is a job interview in which the applicant is presented with a challenging business scenario that he/she must investigate and propose a solution to. Case interviews are designed to test the candidate's analytical skills and "soft" skills within a realistic business context.
In marketing, a marketing plan is created to guide businesses on how to communicate the benefits of their products to the needs of potential customer. The situation analysis is the second step in the marketing plan and is a critical step in establishing a long term relationship with customers.