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The notion that smoking might ruin their leisure time or social lives could make some think twice before lighting up." [ 2 ] In the words of FCB chief creative officer Ari Halper, Little Lungs was meant to be a "character people could fall in love with and root for, even if doing so proved to be a lost cause."
Nicole Vitola, a dealer at the Borgata casino, speaks at a rally in Atlantic City, N.J. on April 12, 2022, calling on state lawmakers to ban smoking in the gambling halls.
Some anti-smoking ads dramatise the statistics (e.g. by piling 1200 body bags in front of the New York headquarters of Philip Morris, now Altria, to illustrate the number of people dying daily from smoking); [24] others document individual experiences. [25]
In 2007 and 2008, the New York City Department of Health launched a series of anti-tobacco ad campaigns to promote the city's Quitline and a free nicotine patch and gum program. The first TV spots, "Smoking is Eating You Alive" and "Smoking is Eating You and Your Kids Alive", depict the damage smoking can do to the body.
A Democrat running for the Texas House of Representatives released a pro-marijuana campaign ad Monday that depicts the candidate smoking a blunt and a bong. The attention-grabbing ad called “It ...
According to research by Smokefree Media, an anti-smoking lobby group that tracks cigarette usage in films, cinema’s renewed love of lighting up reflects a marked change from previous years ...
Truth (stylized as truth) is an American public-relations campaign aimed at reducing teen smoking in the United States.It is conducted by the Truth Initiative (formerly called the American Legacy Foundation until 2015) and funded primarily by money obtained from the tobacco industry under the terms of the 1998 Master Settlement Agreement reached between 46 U.S. states and the four largest ...
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