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A padded envelope, also known as a padded or cushioned mailer, or jiffy bag in the United Kingdom, is an envelope incorporating protective padding to protect items during shipping. The padding is usually thick paper, bubble wrap , or foam.
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This reduces costs for mailers by narrowing the mailing universe to only the most likely audience. For example, a person who has demonstrated an interest in golf may receive direct mail for golf-related products or perhaps for goods and services that are appropriate for golfers. This use of database analysis is a type of database marketing ...
In commercial printing the task of printing on machine-made envelopes is referred to as "overprinting" and is usually confined to the front of the envelope. If printing is required on all four flaps as well as the front, the process is referred to as "printing on the flat".
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padded mailing envelopes: Sealed Air [137] [138] JumboTron: Large-screen television: Sony: Still used, although Sony exited the market for this product in 2001. [139] Kleenex: Facial tissue: Kimberly-Clark: Often used by consumers as if it were generic in the U.S., France and Canada, but still a legally recognized trademark. [55] Kool-Aid ...
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