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Many celebrities have signed contracts with perfume houses to associate their name with a signature scent, as a self-promotion campaign. [1] The scents are then marketed; the association with the celebrity's name usually being the selling point of the campaign.
Lady Gaga Fame is the first fragrance created by American singer Lady Gaga.A unisex fragrance, it was released in Guggenheim Museum and in Macy's stores in the United States and a range of different stores in the United Kingdom on August 22, 2012, and worldwide in September through the singer's Haus Laboratories label in association with Coty, Inc.
In 2023, Gisada introduced the Titanium perfume and restyled its luxury line. [3] Also, the brand expanded its travel retail presence with Lagardère. Among Gisada's brand ambassadors are Michele Morrone, an Italian actor and model, [14] Anthony Joshua, a British professional boxer, [15] and Jeremy Meeks, an American model. [16] [17] [18]
Black Orchid was the first fragrance sold under the Tom Ford Beauty banner. [27] During his incumbency as Creative Director of Yves Saint Laurent, Ford had developed a rare black orchid as the brand's new in-house flower. [28] Extract from the flower was used to produce a perfume, body cream and bath soap as part of YSL's Nu line.
Slatkin founded Slatkin & Co., a home fragrance company, in 1992 with his wife, Laura. The New York Times called him the "king" of home fragrance [1] and celebrities like Oprah Winfrey and Elton John have been reported to use his home fragrances. [2] In 2005, the New York Daily News regarded Slatkin as one of the United States' fragrance ...
Christina Aguilera Fragrances is a perfume brand by American singer Christina Aguilera.It was founded in 2007 in a deal with Procter & Gamble (P&G), who manufactured the products until 2016, after its production and distribution rights were bought out by Elizabeth Arden, Inc.
The outer packaging combines Spears' preferred colors, pink and azure blue, with a matte black top revealing cutouts that showcase the fragrance's logo. Upon opening, the box unfurls like a blossoming flower, revealing the bottle nestled within and the pink lining of the inner carton.