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A public relations officer (PRO) or chief communications officer (CCO) or corporate communications officer is a C-suite level officer responsible for communications, public relations, and/or public affairs in an organization. Typically, the CCO of a corporation reports to the chief executive officer (CEO). The CCO may hold an academic degree in ...
A communications manager, sometimes called public relations manager or pr manager, is a person entrusted with the management (planning, implementation and controlling) of strategic, goal-oriented communication processes between organizations (companies, associations, authorities, NGOs, etc.) and their respective stakeholders.
A media consultant is a marketing agent or public relations executive that is hired by businesses or political candidates to obtain positive press coverage. Media consultants usually draft press releases to highlight positive achievements of a business, organization, or individual, and prepare subjects for interviews with the media.
A director of communications may also be called a public relations manager, [1] communications director, or press secretary. The director of communications usually reports directly to a CxO , including a chief communications officer (CCO) or chief executive officer (CEO) of a company or organization.
"Public relations is a strategic communication process that builds mutually beneficial relationships between organizations and their publics." [13] The UK-based Chartered Institute of Public Relations focuses its definition on reputation: "Public Relations is about reputation – the result of what you do, what you say and what others say about ...
The White House communications director or White House director of communications, also known officially as Assistant to the President for Communications, is part of the senior staff of the president of the United States. The officeholder is responsible for developing and promoting the agenda of the president and leading its media campaign.
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