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2. Skin whitening - Wikipedia

   en.wikipedia.org/wiki/Skin_whitening

   Skin lightening, brightening, depigmentation, bleaching [ edit on Wikidata ] Skin whitening , also known as skin lightening and skin bleaching , is the practice of using chemical substances in an attempt to lighten the skin or provide an even skin color by reducing the melanin concentration in the skin.

3. K-beauty - Wikipedia

   en.wikipedia.org/wiki/K-Beauty

   Korean beauty standards in the 21st century prize a youthful look and the appearance of moisture on the skin, which results in a preference for cremes over powders. K-beauty products are also more often designed for export, as a result of South Korea's history of import substitution industrialization. [27]

4. Optical brightener - Wikipedia

   en.wikipedia.org/wiki/Optical_brightener

   Laundry detergent fluorescing under ultraviolet light. Optical brighteners, optical brightening agents (OBAs), fluorescent brightening agents (FBAs), or fluorescent whitening agents (FWAs), are chemical compounds that absorb light in the ultraviolet and violet region (usually 340-370 nm) of the electromagnetic spectrum, and re-emit light in the blue region (typically 420-470 nm) through the ...

5. Cetaphil - Wikipedia

   en.wikipedia.org/wiki/Cetaphil

   Cetaphil / ˈ s iː t ə f ɪ l / or / ˈ s ɛ t ə f ɪ l / is a line of skin care products from the Swiss company Galderma, including cleansers, bar soap, cream, lotion, and moisturizers. It was developed in 1947 in Texas [ 1 ] and is sold at over seventy grocery stores and pharmacies across the United States , Canada , India , and Nepal .

6. People are getting emotional over Super Bowl ad inspired by ...

   www.aol.com/news/people-getting-emotional-over...

   On Feb. 9, Cetaphil, a skin care brand, released its latest ad, which shows a father unsuccessfully attempting to bond with his daughter as he watches football. The daughter appears to ignore her ...

7. Brightness - Wikipedia

   en.wikipedia.org/wiki/Brightness

   The word is from a Proto-Germanic *berhtaz, ultimately from a PIE root with a closely related meaning, * bhereg-"white, bright". "Brightness" was formerly used as a synonym for the photometric term luminance and (incorrectly) for the radiometric term radiance .