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1978 – Creation of the Santos de Cartier watch with a gold and steel bracelet. Creation of the first Cartier scarf collection. [3] 1980 – Launch of Cartier eyewear collection; 1981 – Launch of the Must de Cartier and Santos de Cartier perfumes. 1982 – Launch of the first New Jewellery collection on the theme of gold and stones.
The Tank is a line of watches made by Cartier. It was created by Louis Cartier in 1917, and inspired by the new Renault tanks which Cartier saw in use on the Western Front. [1] The prototype watch was presented by Cartier to General John J. Pershing of the American Expeditionary Force.
From the late 1970s to the late 1980s, Concord produced luxury quartz watches. Flagship quartz models such as the Concord Centurion and Concord Delirium ranged from $2,000 to $20,000, surpassing the price of base automatic Rolex, Cartier and Omega wristwatches. By the 1990s, Concord watches fell out of style and grew obsolete amidst the ...
In 1904, Louis Cartier produced a wristwatch to allow his friend Alberto Santos-Dumont to check flight performance in his airship while keeping both hands on the controls as this proved difficult with a pocket watch. [27] [28] [29] Cartier still markets a line of Santos-Dumont watches and sunglasses. [30] A Vacheron Constantin patrimony wristwatch
Louis Joseph Cartier (/ ˈ k ɑːr t i eɪ / KAR-tee-ay, French: [lwi ʒozɛf kaʁtje]; June 6, 1875 – July 23, 1942) [1] was a French businessman, jeweler and heir to the Cartier jewelry house. From 1909, he and his brother Pierre were primarily based in New York City .
In June 2006, Cartier introduced the Love charity bracelet, a version consisting of a silk cord and a golden ring bearing the word LOVE. Cartier donates $150 from the sale of each bracelet to a variety of charities, each backed by a celebrity. The 2009 version of the charity bracelet was promoted by actress Eva Mendes. [8]
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