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  2. Mission statement - Wikipedia

    en.wikipedia.org/wiki/Mission_statement

    A mission statement aims to communicate the organisation's purpose and direction to its employees, customers, vendors, and other stakeholders. A mission statement also creates a sense of identity for employees. Organizations normally do not change their mission statements over time, since they define their continuous, ongoing purpose and focus. [5]

  3. Mission Statement: Window to a Company's Soul - AOL

    www.aol.com/news/2012-06-19-mission-statement...

    The importance of mission statements I'll get back to that company's mission statement in a second, but first, let's focus on why mission statements are so important.

  4. Vision statement - Wikipedia

    en.wikipedia.org/wiki/Vision_statement

    The vision and mission statements of the LUMO Community Wildlife Sanctuary. A vision statement is a high-level, [1] inspirational [1] statement of an idealistic emotional future of a company or group. Vision describes the basic human emotion that a founder intends to be experienced by the people the organization interacts with.

  5. Goal - Wikipedia

    en.wikipedia.org/wiki/Goal

    However, successful goal adjustment (goal disengagement and goal re-engagement capacities) is also a part of leading a healthy life. [9] Goal setting and planning ("goal work") promotes long-term vision, intermediate mission and short-term motivation. It focuses intention, desire, acquisition of knowledge, and helps to organize resources.

  6. Mission-driven marketing - Wikipedia

    en.wikipedia.org/wiki/Mission-driven_marketing

    Values based organizations are mission-driven. Therefore, central to mission-driven marketing philosophy is adherence to the organization's core values, and using its mission statement as the basis for planning and implementation of marketing strategy. Market factors are taken into account, but the mission is the final

  7. Missional living - Wikipedia

    en.wikipedia.org/wiki/Missional_living

    The mission of the Church is to spread the gospel. "Missional church is a community of God’s people that defines itself, and organizes its life around, its real purpose of being an agent of God’s mission to the world. In other words, the church’s true and authentic organizing principle is mission. When the church is in mission, it is the ...

  8. Wikipedia:Avoid mission statements - Wikipedia

    en.wikipedia.org/wiki/Wikipedia:Avoid_mission...

    For example, if a company mission statement uses weasel words to claim that the firm aims at "producing amplifiers that are widely seen as the most premium, pro-grade gear, that is of legendary quality", this might be paraphrased as "The firm's mission statement states that the company aims to produce quality products."

  9. DECONSTRUCTION: Portrait of a Quiet Masterpiece - AOL

    www.aol.com/entertainment/deconstruction...

    Among their many shared loves, they bonded over the Velvet Underground and Joy Division. “And these are bands that have repetitive, rolling parts that suck you into an energy and a vibe, and ...