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In contemporary usage, public opinion is the aggregate of individual attitudes or beliefs held by a population (e.g., a city, state, or country), while consumer opinion is the similar aggregate collected as part of marketing research (e.g., opinions of users of a particular product or service).
Mark Twain popularized the saying in Chapters from My Autobiography, published in the North American Review in 1907. "Figures often beguile me," Twain wrote, "particularly when I have the arranging of them myself; in which case the remark attributed to Disraeli would often apply with justice and force: 'There are three kinds of lies: lies, damned lies, and statistics.'" [4] [1] [2]
Statements of opinion; Statements of opinion are usually insufficient to amount to a misrepresentation [38] as it would be unreasonable to treat personal opinions as "facts", as in Bisset v Wilkinson. [44] Exceptions can arise where opinions may be treated as "facts": - where an opinion is expressed yet this opinion is not actually held by the ...
False authority (single authority) – using an expert of dubious credentials or using only one opinion to promote a product or idea. Related to the appeal to authority. False dilemma (false dichotomy, fallacy of bifurcation, black-or-white fallacy) – two alternative statements are given as the only possible options when, in reality, there ...
A unanimous opinion is one in which all of the justices agree and offer one rationale for their decision. A majority opinion is a judicial opinion agreed to by more than half of the members of a court. A majority opinion sets forth the decision of the court and an explanation of the rationale behind the court's decision.
Merton [6] distinguishes two types of opinion leadership: monomorphic and polymorphic. Typically, opinion leadership is viewed as a monomorphic, domain-specific measure of individual differences, that is, a person that is an opinion leader in one field may be a follower in another field.
The two most fundamental defences arise from the doctrine in common law jurisdictions that only a false statement of fact (as opposed to opinion) can be defamatory. This doctrine gives rise to two separate but related defences: opinion and truth. Statements of opinion cannot be regarded as defamatory as they are inherently non-falsifiable.
Rhetoric, in Plato's opinion, is merely a form of flattery and functions similarly to culinary arts, which mask the undesirability of unhealthy food by making it taste good. Plato considered any speech of lengthy prose aimed at flattery as within the scope of rhetoric. Some scholars, however, contest the idea that Plato despised rhetoric and ...