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McDowell's No.1 Diet Mate, which the company claims is the world's first diet whisky, is a variant of McDowell's No.1 Whisky. [6] It was launched in 2006. [15] It is sold in pint, nip, quart, and 750 ml bottles, at a cost 5% higher than McDowell's No.1 Whisky. The product was initially launched in Mumbai and Thane but later expanded to other ...
McDowell's Signature whisky was launched in 1994. In 1995, Carew Phipson Limited, Consolidated Distilleries Ltd, and several other companies were merged into McDowell's. [7] The company was incorporated as McDowell Spirits Ltd in 1999. The name was changed to McDowell & Company Ltd on 1 April 2000.
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Signature, also known as McDowell's Signature, is a brand of Indian whisky, manufactured by United Spirits Ltd (USL), a subsidiary of Diageo. It was launched in 1994. It was launched in 1994. [ 2 ] [ 3 ] Signature is a blend of imported Scotch whisky and locally produced products. [ 4 ]
In 2013 calendar month, Royal Stag first time crossed retail sale worth more than $1 billion. It had a total of $1.3 billion in retail sale. [49] Royal Stag sold 16.1 million cases in 2014 and remained the third biggest-selling whisky in India from 2011 behind Officer's Choice and McDowell's No.1. [50]
Both remain on sale and are attracting new drinkers to the brand. Flavored whiskey is a $1.5 billion category and accounts for 20% of all US whiskey sales. In the past few years, flavored whiskey ...
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