enow.com Web Search

Search results

  1. Results from the WOW.Com Content Network
  2. Uses and gratifications theory - Wikipedia

    en.wikipedia.org/wiki/Uses_and_gratifications_theory

    A 1974 study by Katz, Blumler, and Gurevitch stated five basic assumptions for a framework for understanding the correlation between media and audiences. These assumptions are: [17] The audience is conceived as active. In the mass communication process, much initiative in linking gratification and media choice lies with the audience member.

  3. Jay Blumler - Wikipedia

    en.wikipedia.org/wiki/Jay_Blumler

    Jay G Blumler (18 February 1924 – 30 January 2021 (aged 96)) [1] was an American-British theorist of communication and media. He was Professor of Public Communication at the University of Leeds . Early life and education

  4. Media psychology - Wikipedia

    en.wikipedia.org/wiki/Media_psychology

    Major contributors to media psychology include Marshall McLuhan, Dolf Zillmann, Katz, Blumler and Gurevitch, David Giles, and Bernard Luskin. Marshall McLuhan is a Canadian communication philosopher who was active from the 1930s to the 1970s in the realm of Media Analysis and Technology. He was appointed by the President of the University of ...

  5. Download, install, or uninstall AOL Desktop Gold - AOL Help

    help.aol.com/articles/aol-desktop-downloading...

    Learn how to download and install or uninstall the Desktop Gold software and if your computer meets the system requirements.

  6. History of communication studies - Wikipedia

    en.wikipedia.org/wiki/History_of_communication...

    The 1970s also saw the development of what became known as uses and gratifications theory, developed by scholars such as Elihu Katz, Jay G. Blumler, and Michael Gurevitch. Instead of seeing audiences as passive entities experiencing effects from a one-way model (sender to receiver), they are analyzed through the paradigm of actively seeking out ...

  7. AOL Mail

    mail.aol.com

    Get AOL Mail for FREE! Manage your email like never before with travel, photo & document views. Personalize your inbox with themes & tabs. You've Got Mail!

  8. Elihu Katz - Wikipedia

    en.wikipedia.org/wiki/Elihu_Katz

    Elihu Katz (Hebrew: אליהוא כ"ץ, 21 May 1926 – 31 December 2021) was an American-Israeli sociologist and communication scientist whose expertise was uses and gratifications theory. He authored over 20 books and 175 articles and book chapters during his lifetime and is acknowledged as one of "the founding fathers of regular television ...

  9. Book excerpt: "Freedom: Memoirs 1954-2021" by Angela Merkel - AOL

    www.aol.com/book-excerpt-freedom-memoirs-1954...

    The former Chancellor of Germany writes about two lives: her early years growing up under a Communist-controlled police state in East Germany, and her years as leader of a nation reunited ...