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Equivocation in a syllogism (a chain of reasoning) produces a fallacy of four terms (quaternio terminorum). Below is an example: Since only man [human] is rational. And no woman is a man [male]. Therefore, no woman is rational. [1] The first instance of "man" implies the entire human species, while the second implies just those who are male.
Intentionality fallacy – the insistence that the ultimate meaning of an expression must be consistent with the intention of the person from whom the communication originated (e.g. a work of fiction that is widely received as a blatant allegory must necessarily not be regarded as such if the author intended it not to be so). [40]
Interpersonal deception theory (IDT) is one of a number of theories that attempts to explain how individuals handle actual (or perceived) deception at the conscious or subconscious level [1] while engaged in face-to-face communication. The theory was put forth by David Buller and Judee Burgoon in 1996 to explore this idea that deception is an ...
Communication theories vary substantially in their epistemology, and articulating this philosophical commitment is part of the theorizing process. [1] Although the various epistemic positions used in communication theories can vary, one categorization scheme distinguishes among interpretive empirical, metric empirical or post-positivist, rhetorical, and critical epistemologies. [13]
Equivocation (or the magician's choice) is a verbal technique by which a magician gives an audience member an apparently free choice but frames the next stage of the trick in such a way that each choice has the same end result. [2] An example of equivocation can be as follows: A performer deals two cards on a table and asks a spectator to ...
Usually for advertising rather than political purposes, sexual arousal may also be used. For example, a message promoting a brand of motorcycles to a male target audience may also include sexually attractive bikini-clad women within the advertisement, to make the product more appealing to the audience by targeting sexual desires. However, some ...
It's awards season for college football. Here's a list of the award winners in 2024.
Equivocation is a logical fallacy whereby an argument is made with a term which changes semantics in the course of the argument. Equivocation may also refer to: Equivocation (information theory) , measures the amount of information that is contained in a random variable or other unknown quantity, given the knowledge over another random variable