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Customer relationship management (CRM) is a process in which a business or another organization administers its interactions with customers, typically using data analysis to study large amounts of information.
Customer satisfaction is a term frequently used in marketing to evaluate customer experience.It is a measure of how products and services supplied by a company meet or surpass customer expectation.
Market research is an organized effort to gather information about target markets and customers. It involves understanding who they are and what they need. [1] It is an important component of business strategy [2] and a major factor in maintaining competitiveness.
Oracle Corporation is an American multinational computer technology company headquartered in Austin, Texas. [5] Co-founded in 1977 by Larry Ellison, who remains executive chairman, Oracle ranked as the third-largest software company in the world by revenue and market capitalization as of 2020, [6] and the company's seat in Forbes Global 2000 was 80 in 2023.
PT Gojek Indonesia (stylized in all lower case and stylized j as goȷek, formerly styled as GO-JEK) is an Indonesian on-demand multi-service platform and digital payment technology group based in Jakarta.
B2B involves specific challenges at different stages. At their formation, organizations should be careful to rely on an appropriate combination of contractual and relational mechanisms. [4]
PT Mayora Indah Tbk (formerly PT United Brand), also known as the Mayora Group or simply called Mayora, is an Indonesian multinational food and beverage company headquartered in Jakarta.
PT Indomarco Prismatama or Indomaret is a chain of retail convenience stores from Indonesia, with over 21,900 stores in 32 provinces [2] across Indonesia. The chain is the first and largest chain of convenience stores in Indonesia.