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2. Local search engine optimisation - Wikipedia

   en.wikipedia.org/wiki/Local_search_engine...

   As previously explained (see above), reviews are deemed to be an important ranking factor. Joy Hawkins, a Google Top Contributor and local SEO expert, highlights the problems due to fake reviews: [17] Lack of an appropriate process for business owners to report fake reviews on competitors' sites.

3. Local search (Internet) - Wikipedia

   en.wikipedia.org/wiki/Local_search_(Internet)

   In February 2012, Google announced that they made 40 changes to their search algorithm, including one codenamed "Venice" which Google states will improve local search results by "relying more on the ranking of (Google's) main search results as a signal", [9] meaning local search will now rely more on organic SERPs (Search Engine Result Pages).

4. Location search optimization - Wikipedia

   en.wikipedia.org/wiki/Location_search_optimization

   Location search optimization (LSO) [1] is the process of improving the visibility of a website or a webpage by reaching more readers through location-enabled devices. The LSO is a new step in a line of web optimization methods, which began with search engine optimization (SEO) to boost search rankings, and social media optimization (SMO) to make content more sharable.

5. PageRank - Wikipedia

   en.wikipedia.org/wiki/PageRank

   After the introduction of Google Places into the mainstream organic SERP, numerous other factors in addition to PageRank affect ranking a business in Local Business Results. [49] When Google elaborated on the reasons for PageRank deprecation at Q&A #March 2016, they announced Links and Content as the Top Ranking Factors. RankBrain had earlier ...

6. Google Pigeon - Wikipedia

   en.wikipedia.org/wiki/Google_Pigeon

   Google Pigeon is the code name [1] given to one of Google's local search algorithm updates. This update was released on July 24, 2014. [2] It is aimed to increase the ranking of local listings in a search. The changes will also affect the search results shown in Google Maps along with the regular Google search results. As of the initial release ...

7. Search engine optimization - Wikipedia

   en.wikipedia.org/wiki/Search_engine_optimization

   Search engine optimization (SEO) is the process of improving the quality and quantity of website traffic to a website or a web page from search engines. [1] [2] SEO targets unpaid search traffic (usually referred to as "organic" results) rather than direct traffic, referral traffic, social media traffic, or paid traffic.