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Fashion merchandising can be defined as the planning and promotion of sales by presenting a product to the right market at the proper time, by carrying out organized, skillful advertising, using attractive displays, etc. Merchandising, within fashion retail, refers specifically to the stock planning, management, and control process.
In the retail industry, a buyer is an individual who selects what items are stocked and their key responsibility is dealing with all the products that come into the store. . Buyers usually work closely with designers and their designated sales representatives and attend trade fairs, wholesale showrooms and fashion shows to observe tren
LIM College was founded in 1939 by retail and education expert Maxwell F. Marcuse as the Laboratory Institute of Merchandising, at the request of retailers who wanted a school that would teach women about the fashion business and merchandising. LIM became co-ed in 1971 and Maxwell's son, Adrian G. Marcuse, became president in 1972.
The Fashion Institute of Design & Merchandising Museum, located at the Los Angeles Campus, is home to a large collection of fashion and costume pieces from the 1800s to today. The museum features permanent and temporary exhibits, including costumes and designs from early 20th-century Hollywood, theater, and current television shows and films.
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This is a list of fashion education programs at colleges and universities around the world. A fashion show organized by students of University of Texas at Austin , USA, 2007 A fashion show organized by students of FAD Institute of Luxury Fashion & Style at Piazza Di Spagna , Rome , 2019 [ 1 ] [ 2 ] [ 3 ]
Wade College is a private, for-profit college in Dallas, Texas.It awards Associate of Arts degrees and Bachelor of Arts degrees in fashion design and merchandising. The college was founded in 1962 as Miss Wade's Fashion Merchandising College and renamed Wade College in 1999.
Apparel Entrepreneur teaches the skills required to build a business plan, understand the nuance of fashion buying and merchandising for wholesale, retail and e-commerce. [5] [6] In addition to the certificate programs, registrants can take every course offered by PFI as non-credit or continuing education. [7]