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2. Helena Rubinstein - Wikipedia

   en.wikipedia.org/wiki/Helena_Rubinstein

   Helena Rubinstein (born Chaja Rubinstein; December 25, 1872 – April 1, 1965) [2] was a Polish and American businesswoman, art collector, and philanthropist. A cosmetics entrepreneur, she was the founder and eponym of Helena Rubinstein Incorporated cosmetics company, which made her one of the world's richest women.

3. Cosmetics in the 1920s - Wikipedia

   en.wikipedia.org/wiki/Cosmetics_in_the_1920s

   Helena Rubinstein created a product called "Cupid's Bow," that billed itself as a "self-shaping lipstick that forms a perfect cupid's bow as you apply it." [ 3 ] The development of the mirrored lipstick container in the 1920s also points to the importance of shaping the lips through the application of lipstick.

4. History of cosmetics - Wikipedia

   en.wikipedia.org/wiki/History_of_cosmetics

   Helena Rubinstein was Bara's makeup artist; she created mascara for the actress, relying on her experiments with kohl. [42] Others who saw the opportunity for the mass-market of cosmetics during this time were Max Factor Sr. and Elizabeth Arden. Many of the present day makeup manufacturers were established during the 1920s and 1930s.

5. List of Jewish American businesspeople in retail - Wikipedia

   en.wikipedia.org/wiki/List_of_Jewish_American...

   Helena Rubinstein (1872–1965), Polish-born founder of Helena Rubinstein Incorporated [65] [57] Lydia Sarfati, Polish-born co-founder of seaweed-based cosmetics company Sarkli-Repêchage [66] Burt Shavitz (1935–2015), co-founder of personal care products company Burt's Bees [67] [53] Emily Weiss (born 1984), founder of cosmetics company ...

6. Western cosmetics in the 1970s - Wikipedia

   en.wikipedia.org/wiki/Western_cosmetics_in_the_1970s

   A 1970 ad for Moon Drops "Demi-Makeup" read, "People will think it's your own fresh, flawless skin. (Let them.)" [3] Fragrances were also marketed to the "new woman". [3] Charlie—whose ads featured a no-nonsense, pantsuit-clad, independent woman—was a marketing triumph, becoming the nation's leading scent within a year of its release. [3]

7. Exfoliation (cosmetology) - Wikipedia

   en.wikipedia.org/wiki/Exfoliation_(cosmetology)

   Exfoliation methods used in Canada, 2011. Shown: top right, a bath sponge made of plastic mesh; lower right, a brush with a pumice stone on one side and a natural bristle brush on the other side, for foot exfoliation; lower left, a mud mask package for facial exfoliation; top left, a jar of perfumed body scrub to be used while bathing.

8. AOL Mail

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   Get AOL Mail for FREE! Manage your email like never before with travel, photo & document views. Personalize your inbox with themes & tabs. You've Got Mail!

9. Ogilvy (agency) - Wikipedia

   en.wikipedia.org/wiki/Ogilvy_(agency)

   Helena Rubinstein cosmetics was the first client won by Ogilvy. [19] A breakthrough came after the agency was approached by Maine-based shirt manufacturer C. F. Hathaway Company. The company only had a small budget, but its president promised to "never change a word of copy". [20] In 1951, they introduced "The man in the Hathaway shirt" campaign.