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In October 2014, General Mills announced plans to cut 700 to 800 jobs, mostly in U.S., in corporate restructuring planned to be completed by the end of 2015. [32] General Mills cereal plant in Buffalo, NY. In 2015, citing climate change, General Mills promised to reduce its greenhouse gas emissions by 28 percent over 10 years.
The company is partnering with Warner Bros. to release limited-edition 'Friends' Cereal, in celebration of the iconic sitcom’s 30th anniversary.Retailing for $3.99 a box, the cereal features ...
General Mills introduced Trix in 1954 as a sugar-coated version of its popular Kix cereal. [1] [2] The original Trix cereal was composed of more than 46% sugar.[citation needed] The original cereal included three colors: "Orangey Orange" (formerly named Orange Orange), "Lemony Yellow" (formerly named Lemon Yellow), and "Raspberry Red".
Cereal Partners Worldwide S.A. is a joint venture between General Mills and Nestlé, established in 1991 to produce breakfast cereals. The company is headquartered in Lausanne , Switzerland , and markets cereals in more than 130 countries (except for the U.S. and Canada , where General Mills markets the cereals directly).
Rocky Road, a General Mills cereal from the mid-'80s, also had a super-cute troupe of three mascots: the hard-rocking Choco (a chocolate puff), Van (a vanilla puff), and Marsha (a chocolate ...
For 16 years, a wall at a General Mills cereal factory in Georgia bore a mural that looked like Confederate monument Stone Mountain. On the 12-foot-tall painting were three General Mills cereal ...
Chex is an American brand of breakfast cereal currently manufactured by General Mills. It was originally known as Shredded Ralston, first produced in 1936 and owned by Ralston Purina of St. Louis, Missouri, then later renamed Chex in 1950. [1] The Chex brand went with corporate spinoff Ralcorp in 1994 and was then sold to General Mills in 1997. [2]
The classic General Mills cereal has rolled out two new "Veggie Blend" flavor varieties: Apple Strawberry and Blueberry Banana, both of which contain 1/4 cup of fruits and veggies including ...