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As the internet has matured, the proliferation of automated bot traffic has become an increasing problem for the reliability of web analytics. [citation needed] As bots traverse the internet, they render web documents in ways similar to organic users, and as a result may incidentally trigger the same code that web analytics use to count traffic ...
Online content analysis or online textual analysis refers to a collection of research techniques used to describe and make inferences about online material through systematic coding and interpretation. Online content analysis is a form of content analysis for analysis of Internet-based communication.
Web indexing, or Internet indexing, comprises methods for indexing the contents of a website or of the Internet as a whole. Individual websites or intranets may use a back-of-the-book index , while search engines usually use keywords and metadata to provide a more useful vocabulary for Internet or onsite searching.
Website audit is a full analysis of all the factors that affect a website's visibility in search engines. This standard method gives a complete insight into any website, overall traffic, and individual pages. Website audit is completed solely for marketing purposes. The goal is to detect weak points in campaigns that affect web performance. [1]
Content analysis is the study of documents and communication artifacts, which might be texts of various formats, pictures, audio or video. Social scientists use content analysis to examine patterns in communication in a replicable and systematic manner. [1]
Semantic analytics, also termed semantic relatedness, is the use of ontologies to analyze content in web resources. This field of research combines text analytics and Semantic Web technologies like RDF. Semantic analytics measures the relatedness of different ontological concepts.
Dogs are great communicators. No, our pups can’t use language in the same way as humans, but we can read a lot from their body language and the sounds they make.. And over the last few years ...
Google Analytics is a web analytics service offered by Google that tracks and reports website traffic and also mobile app traffic and events, currently as a platform inside the Google Marketing Platform brand. [3]
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