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Mars Inc. is an American multinational manufacturer of confectionery, pet food, and other food products and a provider of animal care services, with US$45 billion in annual sales in 2022; [7] that year Forbes ranked the company as the fourth-largest privately held company in the United States. [8]
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This page was last edited on 11 December 2024, at 12:16 (UTC).; Text is available under the Creative Commons Attribution-ShareAlike 4.0 License; additional terms may apply.
Wrigley's is wholly owned by Mars Inc., and, along with Mars chocolate bars and other candy products, makes up Mars Wrigley Confectionery. [2] It is the largest manufacturer and marketer of chewing gum in the world.
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Mars paid $5 million to have Snickers and M&M's named the "official snack" of the 1984 Summer Olympics, outraging nutritionists. [32] Sports promotions in international games continued to be a prominent marketing tool for Mars, keeping Snickers as an international brand while also selling local bars in some markets.
Milky Way is a brand of chocolate-covered confectionery bar manufactured and marketed by Mars, Incorporated.There are two varieties: the U.S. Milky Way bar, which is sold as the Mars bar worldwide, including Canada; and the global Milky Way bar, which is sold as the 3 Musketeers in the U.S. and Canada (neither bar is sold as Milky Way in Canada).