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According to the National Retail Federation, U.S. consumers are predicted to spend an average of $902 per person during the winter holidays. This is higher than any other year previously recorded ...
Online shopping programs tend to be consumer-oriented points-based or cash back programs. Traditional programs focus their proposition on extrinsic motivation and rewards: cash back or a choice of attractive rewards. A variant, though not unique to online shopping programs, is the intrinsic reward.