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  2. Pay-per-click - Wikipedia

    en.wikipedia.org/wiki/Pay-per-click

    Internet marketing. Pay-per-click (PPC) is an internet advertising model used to drive traffic to websites, in which an advertiser pays a publisher (typically a search engine, website owner, or a network of websites) when the ad is clicked. [1][2] Pay-per-click is usually associated with first-tier search engines (such as Google Ads, Amazon ...

  3. People's Party of Canada - Wikipedia

    en.wikipedia.org/wiki/People's_Party_of_Canada

    The People's Party of Canada (PPC; French: Parti populaire du Canada) is a federal political party in Canada. The party was formed by Maxime Bernier in September 2018, shortly after his resignation from the Conservative Party of Canada. It is placed on the right [2][3] to far right [4][5][6] of the political spectrum. [2][3][7]

  4. Website monetization - Wikipedia

    en.wikipedia.org/wiki/Website_monetization

    Website monetization is the process of converting existing traffic being sent to a particular website into revenue. The most popular ways of monetizing a website are by implementing pay per click (PPC) and cost per impression (CPI/CPM) advertising. Various ad networks facilitate a webmaster in placing advertisements on pages of the website to ...

  5. Google Ads - Wikipedia

    en.wikipedia.org/wiki/Google_Ads

    Google Ads. Google Ads is an online advertising platform developed by Google, where advertisers bid to display brief advertisements, service offerings, product listings, and videos to web users. [2] It can place ads in the results of search engines like Google Search (the Google Search Network), mobile apps, videos, and on non-search websites ...

  6. Public Protection Classification Program - Wikipedia

    en.wikipedia.org/wiki/Public_Protection...

    The Schedule then assigns a PPC score between 1 and 10 to the department, with Class 1 representing "superior property fire protection" and Class 10 indicating that an area doesn't meet the minimum criteria set by the ISO. On July 1, 2013, the revised FSRS was released, adding an emphasis on a community's effort to limit loss before an incident ...

  7. Search engine marketing - Wikipedia

    en.wikipedia.org/wiki/Search_engine_marketing

    Search engine marketing (SEM) is a form of Internet marketing that involves the promotion of websites by increasing their visibility in search engine results pages (SERPs) primarily through paid advertising. [1] SEM may incorporate search engine optimization (SEO), which adjusts or rewrites website content and site architecture to achieve a ...

  8. Cost per action - Wikipedia

    en.wikipedia.org/wiki/Cost_per_action

    Cost per action (CPA), also sometimes misconstrued in marketing environments as cost per acquisition, is an online advertising measurement and pricing model referring to a specified action, for example, a sale, click, or form submit (e.g., contact request, newsletter sign up, registration, etc.). Direct response advertisers often consider CPA ...

  9. Online advertising - Wikipedia

    en.wikipedia.org/wiki/Online_advertising

    Online advertising, also known as online marketing, Internet advertising, digital advertising or web advertising, is a form of marketing and advertising that uses the Internet to promote products and services to audiences and platform users. [1] Online advertising includes email marketing, search engine marketing (SEM), social media marketing ...

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