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The service officially launched as Facebook Watch on August 10, 2017. For short-form videos, Facebook originally had a budget of roughly $10,000–$40,000 per episode, [1] though renewal contracts have placed the budget in the range of $50,000–$70,000. [2] Long-form TV-length series have budgets between $250,000 to over $1 million. [2]
An updated Roku Ultra was released along with the addition of the Roku Streambar, a 2-in-1 Roku and Soundbar device. The microSD slot was removed from the new Ultra 4800, making it the first top-tier Roku device since the first generation to lack this feature.
In the same month, Roku OS 13 was released. The OS update was announced for all Roku TV models and many Roku streaming players. The update was said to offer enhancements to content discovery, browsing and other features including auto-adjusted picture modes and personalized "backdrops". [27] In September 2024, Roku announced the release of Roku ...
Facebook Watch's original video content is produced for the company by others, who earn 55% of advertising revenue (Facebook keeps the other 45%). Facebook Watch offers tailored video recommendations and organizes content into categories based on metrics like popularity and user engagement. The platform hosts both short and long-form entertainment.
The Roku Channel was launched in September 2017 as a free, ad-supported streaming television service ("FAST"), [1] [13] available to viewers in the U.S. [14] Roku's CEO Anthony Wood stated in the same month that the channel was a "way for content owners to publish their content on Roku without writing an app". [15]
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