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English: This map is a guided view of our ecosystem of audiences, including end users, intermediaries, and movement audiences. We created this map to visualize our current understanding of how these audiences relate to one another and what their role is within our ecosystem.
Business plans that identify and target internal goals, but provide only general guidance on how they will be met are called strategic plans. [7] Operational plans describe the goals of an internal organization, working group or department. [8] Project plans, sometimes known as project frameworks, describe the goals of a particular project.
Primary, alternate, contingency and emergency (PACE) is a methodology used to build a communication plan. [1] The method requires the author to determine the different stakeholders or parties that need to communicate and then determine, if possible, the best four, different, redundant forms of communication between each of those parties.
The audience design framework distinguishes between several kinds of audience types based on three criteria from the perspective of the speaker: known (whether an addressee is known to be part of a speech context), ratified (the speaker acknowledges the listener's presence in the speech context), or addressed (the listener is directly spoken to).
Theatre for development (TfD) is a type of community-based or interactive theatre practice that aims to promote civic dialogue and engagement.. Theatre for development can be a kind of participatory theatre that encourages improvisation and allows audience members to take roles in the performance, or it can be fully scripted and staged, with the audience simply observing.
The purpose of a game design document is to unambiguously describe the game's selling points, target audience, gameplay, art, level design, story, characters, UI, assets, etc. [10] [11] In short, every game part requiring development should be included by the developer in enough detail for the respective developers to implement the said part. [12]
The first phase of any media plan is the initial market analysis, which consists of a situation analysis and the marketing strategy plan. These form the basis of information which the rest of the media plan is reliant on. [1] The purpose of a situation analysis is to understand the marketing problem, in relation to their competitors.
Audience theory offers explanations of how people encounter media, how they use it, and how it affects them. Although the concept of an audience predates modern media, [1] most audience theory is concerned with people’s relationship to various forms of media. There is no single theory of audience, but a range of explanatory frameworks.