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Supporters from Leksand IF, Swedish ice hockey team.. Sports fandom refers to the community of fans sharing interests in sports. [1]: 311 [2] [3]Emerging as a significant cultural phenomenon in the late 19th century, sports fandom has evolved alongside the commercialization and globalization of sports, shaping modern entertainment and social identities.
Fans at a recital in Buenos Aires, Argentina. A fan or fanatic, sometimes also termed an aficionado, stan or enthusiast, is a person who exhibits strong interest or admiration for something or somebody, such as a celebrity, a sport, a sports team, a genre, a politician, a book, a movie, a video game or an entertainer.
Fan loyalty, particularly with respect to team sports, is different from brand loyalty, in as much as if a consumer bought a product that was of lower quality than expected, he or she will usually abandon allegiance to the brand. However, fan loyalty continues even if the team that the fan supports continues to perform poorly year after year.
Sport fans differ according to a number of attributes including motivations to attend sporting events, [10] emotional attachment, [11] economic attachment, [12] identity, [13] and loyalty. [14] These attributes also make sports different from other forms of entertainment as sport fans behave differently than consumers of other products and ...
People in this stadium form an in-group of American football fans and professionals vs. those who are not fans of the sport. Fans in attendance at the stadium vs. people spectating the match via external means, e.g. television/radio coverage. Fans and professionals affiliated with one team vs. those affiliated with the opposing team.
Sociology of sport, alternately referred to as sports sociology, is a sub-discipline of sociology which focuses on sports as social phenomena. It is an area of study concerned with the relationship between sociology and sports , and also various socio-cultural structures, patterns, and organizations or groups involved with sport.
Though fan groups have existed for as long as musicians have elicited screams from their adoring audiences, the social media era has elevated the statuses of these groups and given them more power.
A supporters' group or supporters' club is an independent fan club or campaign group in sport, mostly association football. Supporters' groups in continental Europe are generally known as ultras , which derives from the Latin word ultrā, [ 1 ] meaning beyond in English, with the implication that their enthusiasm is 'beyond' the normal.