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  2. Business and management research - Wikipedia

    en.wikipedia.org/wiki/Business_and_management...

    Business and management research is a systematic inquiry that helps to solve business problems and contributes to management knowledge. It Is an applied research. Four factors (Easterby-Smith, 2008) combine to make business and management a distinctive focus for research : Transdiscipline approach. Information access is difficult since managers ...

  3. Research design - Wikipedia

    en.wikipedia.org/wiki/Research_design

    A research design typically outlines the theories and models underlying a project; the research question (s) of a project; a strategy for gathering data and information; and a strategy for producing answers from the data. [1] A strong research design yields valid answers to research questions while weak designs yield unreliable, imprecise or ...

  4. Marketing research process - Wikipedia

    en.wikipedia.org/wiki/Marketing_research_process

    Marketing research process. The marketing research process is a six-step process involving the definition of the problem being studied upon, determining what approach to take, formulation of research design, field work entailed, data preparation and analysis, and the generation of reports, how to present these reports, and overall, how the task ...

  5. Research - Wikipedia

    en.wikipedia.org/wiki/Research

    Artistic research, also seen as 'practice-based research', can take form when creative works are considered both the research and the object of research itself. It is the debatable body of thought which offers an alternative to purely scientific methods in research in its search for knowledge and truth.

  6. Case study - Wikipedia

    en.wikipedia.org/wiki/Case_study

    A case study is an in-depth, detailed examination of a particular case (or cases) within a real-world context. [1] [2] For example, case studies in medicine may focus on an individual patient or ailment; case studies in business might cover a particular firm's strategy or a broader market; similarly, case studies in politics can range from a narrow happening over time like the operations of a ...

  7. Thesis - Wikipedia

    en.wikipedia.org/wiki/Thesis

    Dissertations normally report on a research project or study, or an extended analysis of a topic. The structure of a thesis or dissertation explains the purpose, the previous research literature impinging on the topic of the study, the methods used, and the findings of the project. Most world universities use a multiple chapter format:

  8. Research question - Wikipedia

    en.wikipedia.org/wiki/Research_question

    Research. A research question is "a question that a research project sets out to answer". [1] Choosing a research question is an essential element of both quantitative and qualitative research. Investigation will require data collection and analysis, and the methodology for this will vary widely.

  9. Abstract (summary) - Wikipedia

    en.wikipedia.org/wiki/Abstract_(summary)

    Abstract (summary) An abstract is a brief summary of a research article, thesis, review, conference proceeding, or any in-depth analysis of a particular subject and is often used to help the reader quickly ascertain the paper's purpose. [1] When used, an abstract always appears at the beginning of a manuscript or typescript, acting as the point ...