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Hallmark Cards, Inc. is a privately held, family-owned American company based in Kansas City, Missouri.Founded in 1910 by Joyce Hall, Hallmark is one of the oldest and largest manufacturers of greeting cards in the United States. [3]
Since the early 1990s, the name has been used for a basic desktop publishing software package, under the Broderbund brand. It was unique in that it provided libraries of clip-art and templates through a simple interface to build signs, greeting cards, posters and banners with household dot-matrix printers. Over the years, it was updated to ...
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In 1928, he began marketing his cards under the Hallmark brand name. [ 2 ] [ 5 ] Hall, who objected to the name Joyce and typically went by "J.C.", retired in 1966 and spent his retirement in efforts to revitalize the Kansas City downtown area.
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American Greetings Corporation is a privately held American company and is the world's second largest greeting card producer behind Hallmark Cards. [2] [3] Based in Westlake, Ohio, a suburb of Cleveland, the company sells paper greeting cards, electronic greeting cards, gift packaging, stickers and party products.
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His father was the founder and president of Hallmark Cards. [2] [3] [4] He graduated from Pembroke-Country Day School. In 1946, he worked as a sales trainee and later as an assistant salesman for Hallmark. [5] [6] Hall graduated from Dartmouth College in 1950 with a Bachelor of Arts in economics.