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Real options valuation, also often termed real options analysis, [1] (ROV or ROA) applies option valuation techniques to capital budgeting decisions. [2] A real option itself, is the right—but not the obligation—to undertake certain business initiatives, such as deferring, abandoning, expanding, staging, or contracting a capital investment project. [3]
t. e. Pay-per-click (PPC) is an internet advertising model used to drive traffic to websites, in which an advertiser pays a publisher (typically a search engine, website owner, or a network of websites) when the ad is clicked. [ 1 ][ 2 ] Pay-per-click is usually associated with first-tier search engines (such as Google Ads, Amazon Advertising ...
A CPC in Lincoln, Nebraska (foreground) intentionally located across the street [1] from an abortion clinic (background). A crisis pregnancy center (CPC), sometimes called a pregnancy resource center (PRC) [2] or a pro-life pregnancy center, [3] [4] is a type of nonprofit organization established by anti-abortion groups primarily to persuade pregnant women not to have an abortion.
The fuzzy pay-off method for real option valuation ( FPOM or pay-off method) [1] is a method for valuing real options, developed by Mikael Collan, Robert Fullér, and József Mezei; and published in 2009. It is based on the use of fuzzy logic and fuzzy numbers for the creation of the possible pay-off distribution of a project (real option).
Michael J. Brennan (born November 14, 1942) is emeritus professor of finance at the UCLA Anderson School of Management. [ 1 ] Brennan co-designed the Brennan- Schwartz interest rate model [ 2 ] and was a pioneer of real options theory. [ 3 ] His writings on real options and asset pricing, corporate finance, derivative securities, market ...
Erin Brockovich (née Pattee; born June 22, 1960) is an American paralegal, consumer advocate, and environmental activist who was instrumental in building a case against Pacific Gas & Electric Company (PG&E) involving groundwater contamination in Hinkley, California for attorney Ed Masry in 1993.
Cost per action (CPA), also sometimes misconstrued in marketing environments as cost per acquisition, is an online advertising measurement and pricing model referring to a specified action, for example, a sale, click, or form submit (e.g., contact request, newsletter sign up, registration, etc.). Direct response advertisers often consider CPA ...
Timothy A. Luehrman is a finance academic, formerly a senior lecturer at Harvard Business School. [1] He is best known for his work on valuation and real options; specifically, he conceived the idea of treating business strategy as a series of options, [2] and his papers here [3][4] are widely quoted. His research focuses on international ...