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  2. The 7 Habits of Highly Effective People - Wikipedia

    en.wikipedia.org/wiki/The_7_Habits_of_Highly...

    The 7 Habits of Highly Effective People is a business and self-help book written by Stephen R. Covey. [1] First published in 1989, the book goes over Covey's ideas on how to spur and nurture personal change.

  3. Getty By: Richard Feloni The idea of being "successful" is ultimately a matter of personal judgment. But regardless of personality, industry, or point in history, there are timeless truths about ...

  4. Peter principle - Wikipedia

    en.wikipedia.org/wiki/Peter_principle

    The cover of The Peter Principle (1970 Pan Books edition). The Peter principle is a concept in management developed by Laurence J. Peter which observes that people in a hierarchy tend to rise to "a level of respective incompetence": employees are promoted based on their success in previous jobs until they reach a level at which they are no longer competent, as skills in one job do not ...

  5. Sales - Wikipedia

    en.wikipedia.org/wiki/Sales

    Salesperson: The primary function of salespeople is to generate and close business resulting in profit. The salesperson will accomplish their primary function through a variety of means including phone calls, email, social media, networking, and cold calling. The primary objective of the successful salesperson is to find the consumers to sell to.

  6. Stephen Covey - Wikipedia

    en.wikipedia.org/wiki/Stephen_Covey

    Stephen Richards Covey (October 24, 1932 – July 16, 2012) was an American educator, author, businessman, and speaker. His most popular book is The 7 Habits of Highly Effective People. [1]

  7. Marketing communications - Wikipedia

    en.wikipedia.org/wiki/Marketing_communications

    Successful branding involves targeting audiences who appreciate the organization's mission and vision, business values and marketing program. Advertising is a small but important part of marketing communications; the marketing communications mix is a set of tools that can be used to deliver a clear and consistent message to target audiences .

  8. Marketing - Wikipedia

    en.wikipedia.org/wiki/Marketing

    Examples of these incentives include free samples, contests, premiums, trade shows, giveaways, coupons, sweepstakes and games. Depending on the incentive, one or more of the other elements of the promotional mix may be used in conjunction with sales promotion to inform customers of the incentives.

  9. 100 Things Successful People Do - Wikipedia

    en.wikipedia.org/wiki/100_Things_Successful...

    The book's 100 chapters each cover one of the 100 things that the author suggests successful people do in a couple of pages. A reviewer writes: "the book, subtitled Little Exercises For Successful Living, is easily digestible (perhaps even as a tip a day), with each spread over two pages – the first explaining the concept and the second featuring practical exercises and activities to apply ...