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  2. Hypodermic needle model - Wikipedia

    en.wikipedia.org/wiki/Hypodermic_needle_model

    The hypodermic needle model (known as the hypodermic-syringe model, transmission-belt model, or magic bullet theory) is claimed to have been a model of communication in which media consumers were "uniformly controlled by their biologically based 'instincts' and that they react more or less uniformly to whatever 'stimuli' came along".

  3. Uses and gratifications theory - Wikipedia

    en.wikipedia.org/wiki/Uses_and_gratifications_theory

    Uses and gratifications theory was developed from a number of prior communication theories and research conducted by fellow theorists. The theory has a heuristic value because it gives communication scholars a "perspective through which a number of ideas and theories about media choice, consumption, and even impact can be viewed". [11] [12] [13 ...

  4. Magic bullet theory - Wikipedia

    en.wikipedia.org/wiki/Magic_bullet_theory

    Magic bullet theory may refer to: Single-bullet theory , a theory relating to the assassination of John F Kennedy Hypodermic needle model , a theory of a direct effect of the mass media on audiences

  5. Theory X and Theory Y - Wikipedia

    en.wikipedia.org/wiki/Theory_X_and_Theory_Y

    Theory X is based on negative assumptions regarding the typical worker. This management style assumes that the typical worker has little ambition, avoids responsibility, and is individual-goal oriented. In general, Theory X style managers believe their employees are less intelligent, lazier, and work solely for a sustainable income.

  6. Two-step flow of communication - Wikipedia

    en.wikipedia.org/wiki/Two-step_flow_of_communication

    In contrast to the one-step flow of the hypodermic needle model or magic bullet theory, which holds that people are directly influenced by mass media, according to the two-step flow model, ideas flow from mass media to opinion leaders, and from them to a wider population. Opinion leaders pass on their own interpretation of information in ...

  7. Outline of business management - Wikipedia

    en.wikipedia.org/wiki/Outline_of_business_management

    Theory of constraints – Management paradigm Focused improvement – theory of constraints is an ensemble of activities aimed at elevating the performance of any system, especially a business system, with respect to its goal by eliminating its constraints one by one and by not working on non-constraints Pages displaying wikidata descriptions ...

  8. Diagram (mathematical logic) - Wikipedia

    en.wikipedia.org/wiki/Diagram_(mathematical_logic)

    In model theory, a branch of mathematical logic, the diagram of a structure is a simple but powerful concept for proving useful properties of a theory, for example the amalgamation property and the joint embedding property, among others.

  9. Hypodermic needle - Wikipedia

    en.wikipedia.org/wiki/Hypodermic_needle

    Hypodermic needles are normally made from a stainless-steel or Niobium tube [17] through a process known as tube drawing where the tube is drawn through progressively smaller dies to make the needle. The end of the needle is bevelled to create a sharp pointed tip, letting the needle easily penetrate the skin. [18] A hypodermic needle tip under ...