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  2. Price elasticity of demand - Wikipedia

    en.wikipedia.org/wiki/Price_elasticity_of_demand

    When the price elasticity of demand is unit (or unitary) elastic (E d = −1), the percentage change in quantity demanded is equal to that in price, so a change in price will not affect total revenue. When the price elasticity of demand is relatively elastic (−∞ < E d < −1), the percentage change in quantity demanded is greater than that ...

  3. Elasticity (economics) - Wikipedia

    en.wikipedia.org/wiki/Elasticity_(economics)

    In economics, elasticity measures the responsiveness of one economic variable to a change in another. [1] For example, if the price elasticity of the demand of a good is −2, then a 10% increase in price will cause the quantity demanded to fall by 20%.

  4. Demand curve - Wikipedia

    en.wikipedia.org/wiki/Demand_curve

    An example of a demand curve shifting. D1 and D2 are alternative positions of the demand curve, S is the supply curve, and P and Q are price and quantity respectively. The shift from D1 to D2 means an increase in demand with consequences for the other variables

  5. Law of demand - Wikipedia

    en.wikipedia.org/wiki/Law_of_demand

    The Cross elasticity of demand, also commonly referred to as the Cross-price elasticity of demand, allows companies to establish competitive prices against substitute goods and complementary goods. The metric figure produced by the equation thus determines the strength of both the relationship and competition between the two goods.

  6. Total revenue test - Wikipedia

    en.wikipedia.org/wiki/Total_revenue_test

    Total revenue, the product price times the quantity of the product demanded, can be represented at an initial point by a rectangle with corners at the following four points on the demand graph: price (P 1), quantity demanded (Q 1), point A on the demand curve, and the origin (the intersection of the price axis and the quantity axis).

  7. Demand - Wikipedia

    en.wikipedia.org/wiki/Demand

    The price elasticity of demand is a measure of the sensitivity of the quantity variable, Q, to changes in the price variable, P. It shows the percent by which the quantity demanded will change as a result of a given percentage change in the price. Thus, a demand elasticity of -2 says that the quantity demanded will fall 2% if the price rises 1%.

  8. Slutsky equation - Wikipedia

    en.wikipedia.org/wiki/Slutsky_equation

    where ε p is the (uncompensated) price elasticity, ε p h is the compensated price elasticity, ε w,i the income elasticity of good i, and b j the budget share of good j. Overall, the Slutsky equation states that the total change in demand consists of an income effect and a substitution effect, and both effects must collectively equal the ...

  9. Complementary good - Wikipedia

    en.wikipedia.org/wiki/Complementary_good

    Complementary goods exhibit a negative cross elasticity of demand: as the price of goods Y rises, the demand for good X falls.. In economics, a complementary good is a good whose appeal increases with the popularity of its complement.