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Special paint schemes in NASCAR date back to the 1991 Daytona 500. As part of an R. J. Reynolds promotion, five unsponsored drivers had paint schemes on their cars that paid tribute to the branches of the United States Armed Forces serving in Operation Desert Storm: [1] No. 7: Alan Kulwicki – Army; No. 18: Greg Sacks – Navy
DWM debuted at the 1991 Daytona 500 as car No. 17 with sponsorship from Western Auto. (The car number and numbering style were a carryover from Waltrip's days as a driver for Hendrick Motorsports .) Waltrip led at one point during the event, but finished 24th following an accident late in the race.
Following the 2008 season, Gordon appeared on The Today Show to unveil his new "Firestorm" paint scheme for 2009 and beyond, which expanded the car's red flames and replaced the blue trim with black. Gordon broke a 47-race winless drought on April 4, 2009 at Texas , his first win at the track.
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The new 2009 DuPont paint scheme was unveiled on NBC's Today show. In 2009, the National Guard signed a contract with Gordon, replacing Nicorette. The National Guard was the primary sponsor on Gordon's car for 6–8 races per season through 2010. Gordon with the Department of Defense paint scheme run at the 2007 Coca-Cola 600
[6] The colors were initially dark and muted neutrals, [6] though they still consisted of swirling patterns. [7] The colorful acrylic lacquers of the 1950s and 1960s caused fordite to appear "in bright metallic colors." [7] The 1960s and 1970s allowed for the "boldest hues" as there was rising demand for more colorful vehicles during those ...
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The company shifted their focus fully to suspension in 1996, under the new name KW Coilover Suspensions in a new 150 square metre facility. The company relocated to a new 1,000 square meter facility in Fichtenberg and was renamed to KW automotive GmbH in 1998. [1] [2] [3] Aside from suspension, KW also entered other industries.
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